Saganom is a lifestyle brand that sells artisanal Swiss chocolate. We assisted Saganom with brand strategy, art direction, social, and design. A critical objective when creating the brand was to establish that it was not only a chocolate company. We created a distinctive brand style, which is reflected in the website, photography, and social media channels. We developed a style guide to provide direction for how Saganom should be presented from a graphic and visual perspective, which included a color palette, typography, and textures.